Title: Three Little Pigs – The Guardian
Link: https://vimeo.com/37734800
Media type: Moving images
Age: primary, secondary, tertiary
Language: English
Subtitles: –
Length: 2:01
MIL modules and units: M5U2 M4U1 M4u2 M4u3
Subject tag: Art, Social studies, Languages
Theme tag: Communication, technology and media
A commercial for the British newspaper the Guardian. It has won many of the biggest advertising awards all around the world. The clip is a new version of The Guardian commercial – Points Of View – YouTube. In this commercial the Guardian show us the traditional tale of the Three Little Pigs and the Big bad Wolf in an updated version. How would we view this story with all the media around us today? Is there more to the story than the easy polemic of good vs. bad? To become Media and Information Literate we need to be able to analyse different kinds of information, data and media – this film shows us in a short time how this might impact a story.