Title: Chip Kidd: Designing books is no laughing matter. OK, it is.

Link: http://www.ted.com/talks/lang/en/chip_kidd_designing_books_is_no_laughing_matter_ok_it_is.html
Media type: Moving images
Age: secondary, tertiary
Language: English
Subtitles: 31 languages including: Arabic, Chinese, English, French, Russian and Spanish
Length: 17:16
MIL modules and units: M3U3 M4u2
Subject tags: Literature, social studies
Theme tag: Communication, technology and media Culture, inter-culture dialogue

Chip Kidd doesn’t judge books by their cover, he creates covers that embody the book. A fascinating lecture on how different literacies come together and create meaning to the users. Books and images have much more in common than we think and Kidd helps us to better understand how these two work together.